Foton Automobile's "World-Class Leap Strategy" Announced; Xiangling V5 Launched Globally Simultaneously

  On May 27, 2025, the "World-Class Leap Strategy" launch event of Foton Motor and the global launch event of Xiangling V5 were held in Jingdezhen. Foton Motor is accelerating its journey towards becoming a world-class commercial vehicle enterprise by following the core path of "comprehensive internationalization, comprehensive new energyization, and comprehensive intelligence", leading the industry from product competition to a win-win situation in the value system. At the same time, the Xiangling V5, a new-generation platform-based wide-load heavy-duty truck, was launched globally. With different power systems such as pure electric, fuel, and natural gas, as well as multiple pioneering heavy-duty technologies, it provides efficient solutions for global end logistics.

Futong Automobile is striving to become a world-class commercial vehicle enterprise through its core strategies. 

At the conference venue, the "World-Class Leap Strategy" of Foton Motor was officially launched. Gong Haidong, the deputy general manager and spokesperson of Foton Motor, said: "When Foton Motor was established, it adhered to the original aspiration of 'benefiting hundreds of millions of people', focused on breaking through in the core logistics scenarios in China, and achieved a great leap from a single product category to being the top in the entire commercial vehicle industry. At the same time, we also sounded the internationalization call, actively laid out overseas markets, and built a global system, laying the foundation for the participation of the national industry in global competition. In the new development stage, Foton Motor has overturned the single competitive dimension, quickly completed comprehensive iterations in new energy, intelligence, industrial layout, ecological layout, and product structure with a forward-looking vision, and continuously innovated its business model. It leads the industry towards a new value system and continues to firmly move towards world-class status."

While firmly adhering to the strategic goal of "striving to become a world-class commercial vehicle enterprise", Foton Motor has clearly defined the core path for its development, which is comprehensive internationalization, comprehensive new energyization, and comprehensive intelligence. 

In terms of comprehensive internationalization, we adhere to the "Futong + Times" dual brand strategy to achieve full coverage of technical routes and product lines, meeting the needs of different regional markets and various types of users. The internationalization strategy of GREEN3030 is not only about increasing global sales and market share, but also requires continuous deepening in areas such as product technology, industrial layout, local supply chain, and ecosystem. It aims to build the global influence of the enterprise and brand. Foton Motor is accelerating the establishment of local legal entities, systematically building global terminal marketing capabilities. Currently, it has established 32 local factories worldwide and has constructed a complete AikeiZhi ecological system, providing more business touchpoints and profit models, creating a one-stop service system, and safeguarding the overall internationalization process. 

In terms of comprehensive new energyization, in order to meet the technical requirements in different scenarios, Foton Motor has formulated a development strategy covering electric, hybrid and hydrogen technologies. In the pure electric field, it aims to achieve independent technological breakthroughs for core modules; in the hybrid field, it relies on self-developed key module technologies to achieve a multi-route and multi-platform product layout; in the hydrogen energy field, it makes forward-looking arrangements and focuses on key research and development to build a closed-loop hydrogen transportation industry. Through mastering independent core module technologies, Foton Motor enables the platform to continuously evolve and expands its product matrix comprehensively. 

In terms of comprehensive intelligence, Foton Motors actively embraces intelligent technologies and builds an outstanding and efficient management system based on full-scale intelligence, providing customers with intelligent product solutions. In terms of product intelligence, it focuses on five core scenarios to promote the commercialization of intelligent commercial vehicles and achieve equalization of intelligent technologies; in terms of full-scale intelligence, it will leverage innovative application of AI technology to comprehensively empower all business domains such as R&D, manufacturing, supply chain, marketing, and customer service for outstanding operations, reducing costs and increasing efficiency.